Blog - Multilingual

How to feel natural and completely confident about using colourful colloquialisms in Spain and Latin America.

Some businesses effortlessly take over several new markets while others find it hard to break out of their local markets. This is simply because consumers in any given market are often motivated to buy a product only when they truly understand its benefits. This article explores how global brands are using multilingualism to break into new markets.

If you haven’t yet looked towards the rapidly growing markets in Asia you really should. There’s a wealth of opportunity for British and European companies to enter. Here’s our top tips on what you need to consider to localise in an Asian market.

If you’re interested in learning a new language, there’s always that burning question – which will be most useful to you? You obviously want to get the most out of the extensive time and effort it takes to add a foreign tongue to your vocal repertoire. So today we want to raise some key points for consideration.

With 25th December fast approaching, it’s the time of year when many of us are getting ready to wish friends, family and colleagues alike a Merry Christmas! Have you ever wondered, however, how those across Europe spread festive cheer?

When it comes to launching a multilingual website, you’ve generally got two options in regards to the approach you can take. As such, we thought we’d take a look at these two alternatives, sharing, in our experience, which of these makes for a stronger multilingual marketing approach.

If, as a business, you’re looking to expand your client base, launching multilingual variants of your main website could be one of the most efficient ways to do so. So, here are five reasons why we believe translating into other languages should be right at the top of your marketing department’s ‘to do’ list.

Facebook has more active users across the globe than any other social network, making it the most powerful platform to reach a global audience online. So today we’re looking at how you can target users in their own language, with content that speaks out to them on a personal level, and why it's so important you do so.