What is a Voice Over? The Process from Script to Final Production

Curious about what a voice over actually is and what’s involved in the process? We’re about to take you through a crash course in everything you need to know.

From character voices and advert narrations to audiobook readings and video game dialogue, the world of voice over is vast and varied. But at its core, a voice over is simply the act of using one’s voice to narrate, provide character dialogue, or deliver information in a recording.

We say ‘simply’, but it takes real talent to be able to deliver a seamless and engaging voice over that sounds natural and fits the desired tone. Our network of more than 2,500 voice over artists includes some of the most skilled and versatile in the industry, each with their own unique style and speciality, which is what makes us at Matinée Multilingual stand out from the rest.

If you’re interested in learning about what goes into creating a voice over, keep reading as we break down the process from script to final production.

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What is a Voice Over Artist?

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If a voice over is the final product, then a voice over artist is the skilled individual behind it all. They are individuals who specialise in using their voice to bring scripts and characters to life.

A voice over artist – or voice over talent – may work in various mediums such as commercials, animation, video games, audiobooks, and more. Corporate and more professional settings may also require voice over artists for e-learning courses, training videos, and presentations.

To become a successful voice over artist, it takes more than just having a good sounding voice. It requires dedication, hard work, and honing one’s skills to become a versatile and adaptable performer who can bring any script to life.

What is the Difference Between a Voice Artist & Voice Actor?

Often, voice artist and voice actor are used interchangeably, but the two are different.

A voice actor focuses more on the performing aspect of voice over, bringing characters to life and delivering convincing emotions. On the other hand, a voice artist focuses more on the delivery of the voice, using their tone, pacing, and enunciation to deliver information or a message.

You could argue that a voice actor falls under the umbrella of a voice artist, but not all voice artists are necessarily voice actors.

What is the Purpose of a Voice Over?

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A voice over can have many purposes, depending on the project it’s used for. Some common purposes include:

But what really lies at the heart of a voice over is its ability to captivate and engage listeners, no matter what the purpose may be.

The content is to be delivered and presented to listeners with some sort of desired action or outcome to follow. And the more unique and impactful the voice over, the stronger that desired action or outcome may be.

Whether enticing people to buy a product, teaching them new skills, or simply entertaining them, the purpose of a voice over is to leave an impression on listeners.

How a Voice Over Works: The Full Process

So, we know what a voice over is and its purpose, but what goes into making one?

The process will likely differ depending on the voice over agency or individual artist, but here’s how it typically looks broken down:

1) Scripting

There’s no voice over delivery without a script – it’s essentially the blueprint for what the final product will sound like.

A good voice over script will detail the tone, pacing, and any specific directions for the voice over artist.

It’s important to take into consideration factors like target audience and desired emotions when creating a script for a voice over, too, as any confusion or lack of clarity can impact the final result.

2) Casting

The voice of your project is crucial, so it’s important to find the right voice over artist for the job. This could mean exploring different styles and talents, or even working with a casting agency like Matinée Multilingual to ensure you find the perfect match for your project.

To make it easier for our clients to find the best artist for their campaign, we provide a refined list of appropriate voice talents based on project requirements. With over 80+ language options available, we pride ourselves on delivering high-calibre native-speaking artists who are experts in their craft.

Demo reels are also very important, as this is how you can get a feel for the artist’s capabilities and range.

Once you’ve decided on your voice over artist, they’ll be selected for the project and move onto the recording stage.

3) Recording

The proof is in the pudding, and this is where everything comes together. The voice over artist will use their skills and your script to deliver a captivating performance that brings the project to life.

Using high-quality recording equipment and software in a specially-designed studio is the best way to ensure a professional and polished final product.

This is why working with an experienced voice over agency – like us – is key, as we have all the necessary resources and expertise to deliver high-quality recordings. We have two state of the art recording studios for voice recordings, which reduce acoustic reflections and produce audibly-great results.

Sound engineers will also be present during the recording to ensure all levels and tones are balanced, and to make any necessary edits or adjustments.

4) Post-Production

Once the recording is complete, it’s time for post-production. This stage involves editing, mixing, and mastering the recordings to achieve the best possible quality.

The audio files will be cleaned up to remove any background noise or imperfections and then mixed with music or sound effects if required. The final product is then mastered, which involves balancing levels and adding compression and equalisation to create a polished result.

Again, working with an experienced voice over agency means you can trust these steps will be handled professionally and efficiently. We also use the latest audio editing technology (Pro Tools and Reaper), which excludes any unwanted blemishes to our recordings, like lip smacks or breathing sounds.

5) Delivery

Once the audio has been finalised by the sound engineer, it’s time for delivery to the client. The voice over can be delivered in various formats depending on the intended use, such as MP3 or WAV, or any other file format required.

We also offer translation and subtitling services to meet any additional language needs for your project.

After delivery, it’s time to put the voice over into action and see the results of a well-produced, impactful voice over.

How are Voice Overs Added to Videos?

The voice over audio is typically added to the video in the post-production stage, either by the client using their own production team, or by the voice talent agency.

Software such as Adobe Premiere Pro and Final Cut Pro are commonly used to add the voice over audio to the video.

The process involves syncing the audio with the video, making any necessary adjustments for timing and sound levels, and then exporting the final product. But we can take this off your hands, too, as part of our post-production offer.

What is the Best Way to Record a Voice Over?

You might call us biased, but the best way to ensure your content makes an impact is by working with a professional voice over agency who can connect you with premium voice talent and deliver a high-quality recording.

Recording your own audio is time-consuming, and without the right equipment or expertise, the final output may not meet your expectations.

Working with an agency also means you have access to resources like sound engineers and professional recording studios that can elevate the quality of your audio.

Plus, we can narrow down the list of artists for you and provide you with a dedicated account manager who will organise, schedule, and deliver the entire process. You won’t find that level of convenience and support when recording a voice over on your own or with a freelance artist.

If you do want to record your own audio, or already have a voice artist for your project, you can hire our studios and equipment. One of our sound engineers will also be present during your session to ensure the best quality recording.

Are AI Voice Overs Any Good?

Add voice overs to the list of weird, wacky, and wonderful things that artificial intelligence can do. AI voice overs are a good option for more instructional content types, like e-learning courses or instructional videos, where the goal is to convey information clearly rather than create an emotional connection.

Our AI voice overs have been perfected to sound as natural as possible, providing you with a quality voice recording service at a lower cost. They’re great for IVR prompts, voicemail messages, or training videos.

But where you’re trying to convey personality or a specific tone, nothing beats a human voice over artist. Ultimately, the best option for your project will depend on the type of content and the goal you’re trying to achieve.

Conclusion

Voice overs are what link the visuals and graphics of your project with a compelling narrative that captures the audience’s attention. Far more than just words spoken into a microphone, voice overs require a careful and considered production process to achieve the best results.

By working with an experienced voice over agency like Matinée Multilingual, you can trust that your project will receive the expertise, resources, and support needed to deliver a polished and professional voice over. 

Don’t underestimate the power of a great voice over – it could be the key to taking your project from good to great.

Interested in how we can elevate your project with a professional voice over? Get in touch with us today to find out more.

FAQs

What is a Voice Over Demo? + –

A voice over demo or demo reel is a compilation of samples from different voice over projects that an artist has worked on. It’s how you can hear an artist’s range, tone, and style to determine if they’re a good fit for your project.

Do Voice Overs Get Paid? + –

Voice artists do get paid for their work. Depending on the artist’s experience and technical requirements of the project, rates may vary. Some may also ask for a usage fee if the project will be widely broadcast or used for commercial purposes.

We always negotiate fair and transparent fees for our artists, ensuring they are fairly compensated for their talent and effort, but also so you receive the best quality within your budget.

How Much Do Voice Over Recordings Cost? + –

The scope of this depends on the complexity of the recording and additional services, such as the language and any extra post-production required.

Our rates start from just £370 for a one-hour recording, but please get in touch for a personalised quote based on your project’s specific needs.

How Do I Hire a Voice Artist for My Project? + –

Fill out our Quick Quote form to get started. Our team will match you with the perfect voice artist for your project based on your requirements and budget.

You can also read our handy guide, How to Hire British Voice Over Artists for Your Next Project,  for more tips and advice on finding the right talent.